7 mistakes that could get you fined under the EU AI Act for AI-generated images or video
Article 50 of the EU AI Act has required labeling AI-generated images and video since August 2026. Here are the compliance mistakes causing fines, with sources.
More stories
20 / 21
AI-generated realistic images for business: more impact, less costs
Realistic AI-generated images for business have become a key solution for creating professional visual content without the need for traditional photo shoots. Thanks to AI, brands can generate hyper-realistic images with high quality, visual coherence and full creative control, reducing costs and production times. These images reproduce human lighting, textures, and proportions with great accuracy, reinforcing credibility and consumer trust. In addition, they allow you to scale campaigns quickly and adapt visuals to multiple channels such as corporate website, social networks, catalogs, landing pages and sales materials. In a competitive digital environment, AI image generation is a strategic tool for marketing, branding, and sales, which boosts creativity and optimizes resources without sacrificing quality or brand identity.
How to Create AI Images with a Summer Feel
Summer changes the way people consume content and connect with brands. Creating successful summer AI images is not just about adding beaches or warm colors — it’s about capturing light, freshness, movement, and emotion. Summer visuals work best with natural lighting, warm tones, soft shadows, and a “golden hour” feeling that creates a relaxed and attractive atmosphere. Bright seasonal colors such as light blue, warm yellow, fresh green, sandy beige, and soft orange help products stand out and feel more vibrant. Minimal yet atmospheric backgrounds are also essential. Natural textures and summer elements like sand, water, linen, fruit, and organic shadows help build context without distracting from the product. Adding movement through flowing fabrics, water reflections, and open compositions makes images feel more dynamic and authentic. With AI tools like Picgenio, brands can customize lighting, environments, and characters to create visuals tailored for summer marketing campaigns. The real goal is not only to look “summery,” but to create emotions that make products more memorable.
How to edit images. Image Adjustments.
How to use the adjustment image tool in Picgenio to obtain the best image
AI No Longer Assists Content Creation: It Leads It
Generative AI has evolved from a supporting tool into the primary driver of content and image production in eCommerce. According to Redegal Research's 2026 report, companies adopting AI have reduced creative production costs by 85–95% while testing up to ten times more campaign variations than before. The new model focuses on generating, filtering, and optimizing content at scale. Brands can rapidly create product descriptions, advertising copy, SEO- and GEO-focused content, and personalized marketing assets. In visual production, AI enables studio-free product photography, creative ad variations, virtual models, and localized campaign imagery with minimal cost and effort. The report highlights that the biggest challenge is no longer technology but organizational readiness. While pioneering companies have embedded AI into measurable and scalable processes, many businesses still rely on individual experimentation rather than structured adoption. Redegal concludes that 2026 may be the last significant opportunity to gain a competitive advantage through AI before it becomes standard practice across the industry.
What food images should look like (and how AI can help you reduce costs and improve quality)
Food images are not easy and involve a lot of resources. With AI, this task is simplified without losing quality in the results.
AI Image Generator for Ecommerce Product Photos
39% of online shoppers return products because they don't look like the images. Compare AI image generators by cost, bulk generation, and brand consistency.
Images Are Key to GEO (and How Generative AI Can Help)
GEO (optimization for generative engines like ChatGPT or Perplexity) increasingly depends on images, not just text. Images help models better understand content, reinforce credibility, and set your content apart. AI-generated images are a key tool because they let you create original, on-brand visuals quickly, at scale, and at low cost — ideal for illustrating abstract concepts or personalizing content. The key is using them with coherence, good alt text, and avoiding generic, stock-like results.
How to write a good prompt: the key for generating images
Discover how to write effective prompts to generate profesional images with IA, improving visual brand coherence and optimizing your creative results.
How to write a good prompt to generate images with AI
Tip to write effective prompts to generate AI images
AI Relight: The Secret to Transforming Any Image with Light
AI Images for Ecommerce: How to Create Visual Impact to Sell
Learn how to generate AI images for ecommerce, reduce photography costs, and improve conversion with professional, SEO-optimized visuals.
The Revolution of AI Image Generation in the Furniture Industry
Artificial intelligence is transforming the furniture industry through realistic image generation that streamlines workflows and reduces costs. This technology enables companies to create product catalogs without traditional photoshoots, visualize customized furniture configurations instantly, and generate multiple interior design settings to improve the customer experience. It also supports designers in rapidly exploring new product concepts and helps brands create tailored marketing campaigns for different audiences and markets. Overall, generative AI is becoming a strategic tool that enhances efficiency, personalization, and competitiveness across the furniture sector.
What It Really Means for an AI to Keep Your Product Intact
When AI generates images of your product, the logo and proportions should stay the same. What product fidelity means and why it breaks.
The rise of the avatar as an AI influencer: temporary trend or new digital era?
A quick vision on influencer AI.
How to Create Hyper-Realistic Photos with AI
Hyper-realistic AI-generated photos make it possible to create images that look like real photographs without the need for cameras, studios, or expensive photo shoots. Thanks to artificial intelligence, businesses can produce professional visual content for ecommerce, social media, and advertising quickly, affordably, and at scale. AI learns from millions of images to improve elements such as lighting, textures, shadows, and visual composition, creating highly realistic results. With tools like Picgenio, the process is simple: - Upload product images from different angles. - Define the scene using detailed prompts. - Adjust the lighting to achieve a more professional result.
Unlocking the potential of AI in the enterprise
Analysis of the main data on the use of artificial intelligence in European companies
Do I have to disclose that this is AI?" The three most common situations in marketing.
El AI Act no exige etiquetar cualquier contenido creado con inteligencia artificial, sino únicamente aquel que pueda hacerse pasar por real sin serlo. A partir del 2 de agosto de 2026, será obligatorio avisar cuando una imagen o vídeo muestre personas, escenas o lugares generados o alterados con IA que parezcan auténticos. Un fondo abstracto o un producto sobre fondo blanco no requiere aviso; una modelo virtual o una cara retocada digitalmente, sí. La norma afecta especialmente a tres contextos: ecommerce (modelos virtuales o cuerpos/rostros alterados con IA), redes sociales (activar la etiqueta nativa de contenido IA en plataformas como Instagram o TikTok) y banners publicitarios (cuando aparecen personas generadas por IA con apariencia realista). El aviso debe ser visible, nunca en letra pequeña. El reto principal para los equipos de marketing no es el etiquetado en sí, sino identificar qué parte del volumen de contenido que publican necesita esa etiqueta. Soluciones como el Plan AI Sentinel de Lawwwing automatizan este proceso, escaneando la web y señalando automáticamente el contenido generado con IA.
How to edit images. Image edition.
Understaning how to edit images with Picgenio and your visual communiation improves.
AI images: the effective tool for marketing teams
AI image generation has become a strategic tool for marketing teams, as it allows for faster visual content creation, reduced costs, and increased productivity. One of the most common mistakes is to use the same type of image for all channels, when in reality each medium requires a different style. For this reason, specific recommendations are detailed to adapt AI-generated images according to the channel: ecommerce, social networks, digital advertising and web. The key is not only to use AI-generated images, but to use them well: adapting the visual style to each channel so that the creativity is really strategic and effective.
Generating product images Is a logistics problem, not a photo shoot issue
Product images stall in queues the same way physical production does. Why treating image supply as logistics changes campaign planning.